In this 3-hour course, you will get a practical and useful introduction to how to work more effectively with SoMe without it stealing all your time.
We will reverse trends and tendencies on social media so that you can easily jump on (and reap the benefits of) the trends that are happening right now.
You get:
The course is for those of you who handle your company's social media yourself - or who want to get more structure, a better overview and more ideas so that your SoMe efforts become both easier and more effective.
You leave with a clear direction, understanding of data, concrete tools and new energy to create relevant content that works.
The event is aimed at professionals who work practically with communication and marketing – especially those who are responsible for the company's social media on a daily basis. Participants do not need to be super users, but they should be curious about creating a more targeted and effective SoMe effort and have a desire to work hands-on with structure and content planning.
Kl. 14.00 am - 14.10 pm
Welcome and round table
K. 14.10 – 15.10
Presentation
Kl. 15.10 am - 15.30 pm
Networking with cake and coffee
Kl. 15.30 am - 16.30 pm
Presentation
Kl. 16.30 am - 17.00 pm
Workshop
Simone Abildskov is the presenter at this TOOL BOX.
Simone holds a Master of Arts in Communication and Media, specializing in digital media and experience economy.
She has +10 years of experience in the marketing profession, where she has worked with a diverse range of companies from cosmetics, design and tourism to the construction and architecture industries.
She founded and runs today WIN Marketing, where she creates trend-based and engaging SoMe content as well as workshops for local businesses and organizations such as Ringkøbing-Skjern Municipality's Instagram profile, @flytmodvest, Ringkøbing-Skjern Cultural School, Vestjysk Gymnasium Tarm, Ringkøbing Gymnasium, etc.
The event is FREE for members of Billund Business.
For non-members there is a participation fee of DKK 495,- excluding VAT per participant.
Non-paying registrants who fail to attend the event without canceling will be charged a No Show Fee of 195,- excluding VAT.
By registering, you agree that your name, title and company, which you provide when registering, may be included in a participant list that can be shared with the other participants at the event.
Please note that we will be taking photos at the event. If you do not wish to appear in the photos, please contact an employee from Billund Erhverv.
Josefine is currently studying to become a Service and Experience Economist with a specialization in event management, where she will start a top-up in Innovation and Entrepreneurship this summer.
She primarily helps with communication tasks, including SoMe, updating the website and digital marketing. She also helps where she can, within her areas of expertise.
Josefine has extensive experience in the service and tourism industry, where she has acquired several experience-based skills - including how to best communicate to different target groups, as well as the ability to get a team to lift together. She has recently worked with PR, where she has created content for press releases, SoMe and much more.
Julie manages our communications and marketing.
She has experience in external communication, building websites and digital marketing via newsletters, social media and web content.
Julie is structured, efficient and has a sharp overview. She creates content that engages the target audience – from press releases and newsletters to social media posts, website content and telling a good story.
Marianne has extensive knowledge of workforce needs, recruitment, and retention. She maintains close dialogue with our companies on connecting with students and leads our local HR network for member companies.
Marianne has daily contact with potential and new immigrants looking to settle in Billund Municipality for work. With many years of experience in both the private and public sectors, she specializes in recruitment, training, and upskilling of employees.
Marianne is available to assist companies with international recruitment, helping to convey what may not always be captured on a website or in writing to potential recruits from around the world.
Marianne is our strong local expert in sales, marketing, and business development within retail, tourism, and entrepreneurship.
She brings a solid background with over 25 years of experience as a freelancer and at various agencies, where she has worked on outreach sales, retail concept development, tourism, and business development.
You will meet Marianne daily in our startup environment and business office at Kløvermarken, where she provides guidance and support to entrepreneurs across Billund Municipality. Marianne engages with you on a personal level, quickly identifying challenges and offering clear, actionable solutions. With a sharp focus on online and graphic communication, her goal is to ensure sustainable business practices.
Paul-Erik holds a Master of Science in International Marketing and has many years of experience as a marketing manager in large B2B and B2C companies, including manufacturing and the tourism industry. This has provided him with strong commercial expertise. Additionally, Paul-Erik has spent 10 years as an independent consultant for SMEs.
His focus areas at Billund Business include business development, entrepreneurship, and mentor and investor networks.
Lars brings a strong background in business development and a deep understanding of the business promotion system. With his commercial expertise, you can expect strategic sparring on development and growth.
He has 11 years of experience as an owner-manager and has held director-level positions in several companies.
Lars' areas of focus include business development, green and sustainable transition, digitalisation, competence development, and strategy. He is certified in various business development tools, including The Growth Wheel®.
If you need advice on developing your business, Lars is just a call away.
Marie holds the leadership position in the association, setting the direction in collaboration with the board of directors, and is closely involved in the association’s daily operations and development.
She is responsible for developing the association's strategic initiatives, prioritizing dialogue and networking with members and other key partners who contribute to growth and development in Billund Municipality.
Marie has extensive experience in organizational and business development, change management, sales, strategic communication, as well as network development and facilitation.
You become an A-member with the right to vote if your company is located in Billund Municipality.
You become a B-member without the right to vote if your company is outside Billund Municipality, but you get the same opportunities for exposure and participation in network activities and events.
Are you unsure whether a membership with Billund Business is right for you? Attend one of our upcoming events as a guest and see for yourself.
Contact us on info@billunderhverv.dk, then you can come along as a guest to an optional event if there is room.
